Marketing Marketing Communications Online Marketing
Articles by Aston Bowles
Advanced announces fire protection and safety guidelines for historic and heritage sites Global fire systems firm, Advanced, has launched a new guide to fire protection for historic and heritage sites. Historic and heritage sites present unique challenges to end users, specifiers and installers. The new brochure is designed to help key stakeholders understand some of the solutions available for the challenges they face. It addresses many common problems in ensuring adequate active fire protection, tackling the challenges of minimising aesthetic impact, quick, safe evacuation and eliminating unwanted alarms, among many more. Fire Safety guideless for Historical Sites Advanced has a global reputation for excellence in the sector and its system, across EN and UL approvals are protecting some of the most famous, valuable and most visited sites anywhere including: Hagia Sophia, Istanbul; Durham Cathedral; The Magna Carta at Lincoln Castle; Iona Abbey; the Natural History Museum and Trinity Episcopal Church, Rhode Island. Aston Bowles, Head of Marketing at Advanced, said: “Advanced systems are protecting some of the most famous and valuable heritage and cultural assets worldwide. Historic structures present unique challenges for the fire system industry, but innovation is delivering significant choice and performance gains for end users, specifiers and responsible people in the sector. The new brochure aims to offer insight into the sector and the solutions that can be used.” Global intelligent fire systems manufacturer Advanced is a globally-renowned firm in the development and manufacture of intelligent fire systems. The legendary performance, quality and ease of use of its products sees Advanced specified in locations all over the world, from single panel installations to large, multi-site networks. Advanced’s products include complete fire detection systems, multi-protocol fire panels, extinguishing control, fire paging and false alarm management systems.
Advanced has added an Android app to its Lux Intelligent emergency lighting testing system. This is in addition to the existing iOS and desktop versions. "We've developed the app specifically for areas of the public sector who said they require Android," says Advanced's Marketing Manager Aston Bowles. "However, it was part of our plans anyway to grow the ecosystem of apps and services we offer in the cloud," he adds. Cloud monitoring Cloud monitoring via mobile and web apps makes emergency light testing via Lux Intelligent extremely easy and more cost effective, while demonstrating compliance. All test data is stored safely and securely in the Lux Intelligent cloud for as long as it is needed, with all test reports accessible at any time and automatically shared with relevant contractors or maintenance partners. Lux Intelligent is an addressable, automatic test system that shows all emergency lighting is compliant and functioning, with no engineer intervention required. It can be used with both newbuilds or retrofitted onto existing wiring and luminaires, keeping installation costs to a minimum. It offers a host of unique technical features and proves compliance with BS 5266-1 and BS EN 50172.
For customers requiring custom fire panels, Advanced’s AdSpecials team will work with them to design and manufacture unique panels and control interfaces for its fire systems, whatever the installation challenge. Advanced has been building the easiest-to-use fire panels for nearly 20 years and has supplied AdSpecials all over the world. The company is highly skilled in meeting even the most complex of requests. “We offer a full turnkey service and will work with you to develop your brief into a finished special panel, covering just about any requirement. We make the complicated easy, within budget. When you work with our AdSpecials team you’re talking to vastly experienced engineers,” says Advanced’s Head of Marketing Aston Bowles. Developing comprehensive brief The AdSpecials process is as follows: The specification stage is critical to ensuring that the company thoroughly understand the customer’s needs. Advanced takes great care to get to the heart of user requirements and will work closely with customers to develop a comprehensive brief. Advanced works with the customer to develop a watertight, achievable spec to budget and deadline. Once the order is approved, Advanced’s highly experienced engineers work up full manufacturing designs. On final approval, the company’s end-to-end manufacturing team build and test the product to the highest quality levels, so the final installation and config are fault-free. Every AdSpecial is different, but some recent examples include geographical mimics, sprinkler indication, fireman’s/fan and damper controls and evacuation control.
The ‘Advanced Thinking’ campaign invites industry professionals to learn more about the Advanced approach, ethos and activity that has led to the development of some of its most well-known and recognizable products, including ground-breaking smoke control solution, DynamixSmoke, and highly specified false alarm management solution, AlarmCalm. The campaign will highlight how the manufacturer has tackled some of the industry’s biggest challenges through innovation. For example, the notoriously difficult challenge of planning, configuring and programming smoke control. Commercial Fire Detection DynamixSmoke, from Advanced, takes a revolutionary approach to the programming of smoke control, swapping complex data inputting for an easy-to-use matrix that saves time, money and gives a clear, at-a-glance view of all your fan and damper settings. This year we celebrate 20 years in the commercial fire detection and alarm business" Aston Bowles, Marketing Director at Advanced, said: “This year we celebrate 20 years in the commercial fire detection and alarm business and with that comes 20 years of product development, knowledge and expertise that continues to enhance our award-winning product line to the benefit of the purchaser.” Fire Detection Systems “Advanced Thinking serves to share this knowledge and expertise, highlighting how using smarter thinking has delivered higher performing and easier to use products and solutions, while reinforcing our brand values of performance, quality and ease of use. We’re also engaging customers via our social platforms where our testimonial appeal asks customers, ‘what is it about our products and services that gives you the edge?’ The best testimonials will receive an exclusive Advanced Thinking cap.” Advanced is a pioneer in the development and manufacture of intelligent fire systems. The legendary performance, quality and ease of use of its products sees Advanced specified in locations all over the world, from single panel installations to large, multi-site networks. Advanced’s products include complete fire detection systems, multi-protocol fire panels, extinguishing control, fire paging and false alarm management systems.
With so many exhibitors showcasing their products and solutions at FIREX International 2019, it can sometimes be difficult to navigate the show floor and ensure you’re sourcing the right products for your fire safety strategy. That’s what Fire Solutions, organized by Halma, seeks to remedy. This brand-new approach to exhibiting sees six suppliers of innovative fire safety technology from the same commercial family hosted at a single stand – the largest in the event’s 46-year history. The largest, in fact, across 4 co-located shows FIREX International, IFSEC International, Safety & Health Expo and the Facilities Show. Featured Exhibitors The six exhibitors featured at Fire Solutions are: Advanced –demonstrating innovative multiprotocol, UL and EN54 approved systems, emergency light testing, and introducing our first cloud-connected panel and complete solution for remote management of the fire system Apollo Fire Detectors – Offering innovative detection technology, audio visual systems, manual call points and more Argus Security – high performance wireless fire detection sensors and systems FFE UK – displaying their Fireray and Talentum products that offer new ways to detect smoke and fire Klaxon – showcasing their Sonos Pulse range of beacons and visual alarm devices LAN Control Systems – showcasing their NEW cloud-based, fire alarm management system NIMBUS Fire Industry Professionals Each company will have its own dedicated display area within the stand, which has been designed to provide a one-stop-shop for customers, allowing them to move seamlessly between each one. In doing so it will encourage discussion and debate about a broad range of topics, technologies and solutions. We’re thrilled to be able to announce this truly unique project in partnership with our colleagues" To facilitate this, it also includes meeting rooms for more intimate discussions with the participating companies, as well as a café for refreshments. In many regards, it acts as a self-contained mini-exhibition within FIREX International. Aston Bowles, Marketing Director at Advanced said: “FIREX International is a key event on the exhibition calendar for Advanced as it provides us with a fantastic platform to communicate with fire industry professionals." "We’re keen to show that we continue to invest in our technology to ensure we stay at the forefront of the industry and look forward to the response we get from delegates on the innovations on show in our Product Discovery Lab.” Product Demonstrations Gerry Dunphy, Exhibition Director, FIREX International said: “We’re thrilled to be able to announce this truly unique project in partnership with our colleagues from Apollo Fire Detectors, Advanced, FFE UK, Argus Security, Klaxon, LAN Control Systems. They’ve all been exhibiting as independent entities for a number of years, so to be able to work with them to bring this together is incredibly rewarding.” It connects 18,000 international fire safety professionals with 130+ suppliers “Their collaborative approach is putting the customers’ interests first, and the insightful design of the stand will allow customers to effortlessly move from one area to another at the same booth. This is a highly innovative use of the potential on offer at FIREX International, and we look forward to seeing it in action on 18 June at ExCeL London.” FIREX International takes place on 18-20 June 2019 at ExCeL London. It connects 18,000 international fire safety professionals with 130+ suppliers and an extensive programme of product demonstrations, seminars, case studies and keynote speeches.
Advanced is set to showcase its latest industry products at Firex International 2019 as it forms part of the annual event’s largest ever exhibition zone. Pioneer in the design, manufacture and supply of intelligent fire systems, Advanced, alongside fire brands Apollo, Argus, FFE and Klaxon have joined together to form the Firex Solutions Sector at this year’s Firex International, 18-20th June. Visitors to Advanced’s striking stand (FX610) at the Firex Solutions Sector can expect to learn more about the industry’s unbeatable multiprotocol MxPro 5 fire alarm panel for the UK and its Axis EN intelligent fire system for export markets, both of which recently received FM Approval to the EN54 standard. Axis AX, the manufacturer’s UL 864 system will also be on display which includes synchronized fire audio and ground-breaking smoke control solution, DynamixSmoke. Cloud-Connected Fire Panel Firex is a key event on the exhibition calendar for Advanced as it provides us with a fantastic platform" As a new attraction integrated into its stand, Advanced will offer delegates to the exhibition a ‘sneak-peak’ at some of its latest innovations inside its Product Discovery Lab. Ahead of their official launches, demonstrations of its first cloud-connected fire panel, the MxGo, and its complete solution for remote management and servicing of the fire system, DynamixLive, will take place in the Lab. Aston Bowles, Marketing Director at Advanced said: “Firex is a key event on the exhibition calendar for Advanced as it provides us with a fantastic platform to communicate with fire industry professionals. We’re keen to show that we continue to invest in our technology to ensure we stay at the forefront of the industry and look forward to the response we get from delegates on the innovations on show in our Product Discovery Lab.” Lighting Compliance System “Our cloud-connected products and solutions will revolutionize the management of Advanced fire systems. Fire engineers stand to benefit significantly from time and cost efficiencies - delivering a huge range of features including pre-emptive maintenance and remote configuration allowing for quick identification and resolution of any issues.” Also on show will be Advanced’s false alarm management solution, AlarmCalm Also on show will be Advanced’s highly specified false alarm management solution, AlarmCalm, which uses the best in panel processing and device intelligence to deliver a complete approach to one of the major issues in fire system management today. Intelligent Fire Systems Other innovations include TouchControl, the fire system touch screen repeater with Active Maps, and Lux Intelligent – Advanced’s cloud-enabled emergency lighting compliance system that makes management easy and can reduce costs. Advanced is a pioneer in the development and manufacture of intelligent fire systems. The legendary performance, quality and ease-of-use of its products sees Advanced specified in locations all over the world, from single panel installations to large multi-site networks. Advanced’s products include complete fire detection systems, multi-protocol fire panels, extinguishing control, fire paging and false alarm management systems.