The latest H.265 standard provides an 80 percent enhancement in compression when compared to H.264 devices, delivering high picture quality with half the bandwidth requirements and reduced storage costs
The i-PRO Extreme platform provides a native end-to-end H.265 compression

Panasonic Marketing Middle East and Africa (PMMAF) has launched the i-PRO Extreme in response to the fast growing demand for integrated video surveillance in the region, which has seen a tremendous growth for video security equipment in recent years. Industry studies indicate that the regional commercial security market is expected to be worth US$10.2 billion by 2020, growing annually by 24 per cent from its US$3.8 billion value in 2015.


i-PRO Extreme surveillance technology

The i-PRO Extreme platform is available on Panasonic’s new line-up of cameras, recorders and video management software (VMS)—providing a native end-to-end H.265 compression while also delivering demonstrable enhancements in image quality, system reliability, IP security and embedded intelligence.

“Panasonic's wide network camera line up and surveillance video management software are among the best in the world, and offer outstanding visibility and reliability features. With i-PRO Extreme, we aim to exceed customer expectations by providing a cutting-edge technology that maximises the effectiveness and efficiency of their video surveillance while offering value on investment. The latest system is perfect for use in harsh climate and is immune to any cyber threats with its Secure Communication Technology,” commented Mr. Yasuo Yamasaki – Director, System Solutions and Communications Division, PMMAF.

Extreme visibility

Intelligent auto mode: Advanced image stabilisation steadies the camera to prevent blurred images and intelligent sensitivity enables the camera to automatically adjust gain and shutter speed to adapt to the brightness and object movement in a scene.

“Panasonic's wide network camera line up and surveillance video management software are among the best in the world”

144dB enhanced super dynamic and face super dynamic: High-performance face detection technology in the camera combined with new 144dB enhanced SD capabilities, automatically enables clear identification of a person’s face, even in very dynamic scenes or heavily backlit conditions for optimal face recognition and evidence capture.

Color night view: Firefly night view enhancer technology transforms a standard 1/3-inch sensor camera into an effective low-light capable camera enabling it to produce a very high-quality colour image—even in the most challenging lighting conditions.

Extreme compression

H.265 compression with smart coding: Now included on the new cameras, recorders, video management software, the latest H.265 standard provides an 80 percent enhancement in compression when compared to H.264 devices, delivering high picture quality with half the bandwidth requirements and reduced storage costs.

H.264 backward compatibility: New H.265 enabled cameras include H.264 compatibility modes enabling customers to migrate portions of their system to the new standard at their own pace. This allows users to maximise existing investments in H.264 products while reducing overall TCO and helping to future-proof their networks.

Intelligent face compression: New cameras capable of detecting up to 8 faces simultaneously can now be linked with new compression techniques to maintain the Region of Interest (ROI) at a higher picture quality. A built-in self-learning algorithm enables the camera to predict where movements may happen and ensure the camera is responsive and effectively manages picture quality in real-time.

Extreme reliability

HDD dynamic power control: HDD power control technology built into the new recorders intelligently and dynamically powers down HDD’s without risking recording loss, while extending HDD life up to seven years (depending on environment and usage). Recorders can be connected in tandem to enable seamless recording redundancy for mission critical applications.

“The latest system is perfect for use in harsh climate and is immune to any cyber threats with its Secure Communication Technology”

Extreme data security

Secure communications: Because every device with an IP address is potentially vulnerable to cyber threats, Panasonic has expanded its deployment of Secure Communication Technology across its new line of i-PRO Extreme H.265 cameras, recorders, and video management software. Panasonic’s Secure Communications Protection Suite, developed in collaboration with Symantec, a provider of cyber security, combines Symantec’s scalable and reliable Device Certificate technology to perform trusted device authentication, and together with Panasonic’s own in-house embedded cryptography technology, provides a highly secure and robust protection layer for its embedded surveillance products.

Secure Communication Suite

The Secure Communication Suite specifically protects against spoofing (false data), video tampering or altering (changing images), and snooping of protected surveillance communications (stealing passwords).

These protection technologies include video data encryption, IP communication encryption, and Symantec’s key-based verification certificates, now currently available in most Panasonic H.264 based cameras, will be extended to the complete line of iPRO Extreme H.265 based hardware and software products providing the most extreme end-to-end IP security available in an IP video surveillance platform.

Besides i-PRO Extreme, Panasonic is showcasing a wide range of security and surveillance solutions at booth A24 located in Sheikh Saeed Hall no 1 at Intersec 2017.

Few models of the camera line-up with i-PRO Extreme platform are already available in the region since December 2016 and more will be introduced soon.

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Technology Is Changing How We Plan For The Future Of Wildfires
Technology Is Changing How We Plan For The Future Of Wildfires

As we continue to settle into our new norm brought on by COVID-19, it’s become hard to imagine what the world will look like on the other side. If ever there were a clearer definition of a paradigm shift in the making, it’s this time. Yet, it’s not the only paradigm that has shifted in the last few years.  As the climate has continued to change, helping to create more fuel for wildfires, we’re experiencing compounding changes at a global scale. And, the light at the end of the tunnel for COVID-19 might just be another big fire season. Yet, this fire season will be different.  New ways to respond Although we’ll almost certainly continue to act as communities, helping each other through the next calamities, what’s clear is that we’re going to require new ways to respond. Knowing what we know now about natural disasters, like fires, floods, and hurricanes, as well as our current experience with a global pandemic, if we’ve learned nothing else it’s that we must begin to design for disaster.  Designing for disaster is about planning for the paradigm to shift once again This is not about designing for panic and fear. Rather, designing for disaster is about planning for the paradigm to shift once again. For instance, with the 2020 fire season right around the corner, now is a good time to start taking stock and creating plans for how to deal with it. 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Fire Service Likely To Suffer As Government Finances Stumble Due To The COVID-19 Pandemic
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IAFC Promotes Awareness Of The Danger Of Heart Attacks
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The International Association of Fire Chiefs (IAFC) is promoting awareness of the danger of heart attacks in the fire service. A toolkit provided by the IAFC includes information and resources to assist members and fire departments when responding to on-duty or duty-related cardiac events. The international campaign, titled ‘If You Don’t Feel Well, Don’t Make It Your Farewell,’ offers standard operating procedures (SOPs) including an example policy that departments can use to outline their actions and processes, and the department’s response to on-duty injuries and illness. Acute coronary syndrome An administrative checklist enumerates areas of concern and highlights a standardized approach to cardiac events. It is important to be proactive and put thoughtful guiding documents in place so that members of an organization know the ‘rules of the game.’ Existence of proper processes, policies and procedures can reduce stress, improve morale, and encourage members to speak up when they experience an event of if they know someone who does. The most common warning sign for men and women is chest pain or discomfort Among the training tools is a PDF that lists ‘the heart attack warning signs.’ The most common warning sign for men and women is chest pain or discomfort, but a heart attack may not be sudden or very painful. Information is also provided on ‘acute coronary syndrome,’ a term used to describe conditions associated with sudden, reduced blood flow to the heart. There is also information on treatments for a heart attack, which may vary according to the type of heart attack (i.e., whether a complete or partial blockage of a coronary artery). Identifying risk factors Other information includes ‘assessing cardiovascular risk’ and screening to identify risk factors and lifestyle habits that can increase the likelihood of cardiovascular disease. A survey by the IAFC of firefighters who have experienced a cardiac incident provides interesting insights: 47% of firefighters said they experienced a symptom that is not among the typical signs of a heart attack. 20.67% of firefighters took themselves to the hospital; 41% were taken by emergency medical services. 63.3% of firefighters returned to work (full duty). 40% were between the ages of 46 and 55. 68% were career firefighters; 22.67% were volunteer firefighters. “Almost half of all firefighter deaths each year are cardiac-related,” says Fire Chief Gary Ludwig, IAFC President and Chairman of the Board. “Many who have experienced but survived a cardiac incident have reported not feeling right, not feeling well, or that something is wrong,” added Ludwig, fire chief of the Champaign (Illinois) Fire Department.  Changing a culture “The best way to change the culture of ignoring warning signs, which are not always chest tightness and shortness of breath, is through education and awareness. If you’re a first responder and your body is signaling to you a feeling that you have never experienced before with extreme fatigue and other symptoms, you need to act and those around you need to act,” said Ludwig, who has worked in the fire and emergency service for more than 42 years. “If a firefighter tells you ‘something is wrong’ or ‘I don’t feel right’ or any similar statement, do not tell them to go home or lay down in the bunk hall. Their body is sending them a signal that something could be seriously wrong.”

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